
LOOKING TO SELL ?
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LOOKING TO SELL ? *
Start marketing your home and building buzz before its public debut:
Start as Private Exclusives: Before your home is market-ready, listing as a Christie’s Private Exclusive lets you generate early buyer demand and gain valuable pricing insights without accruing days on market or risking public price drops.
Launch as Coming Soon: As home improvements near completion, launch to the public as a ‘Christie’s Coming Soon’ to broaden your exposure and continue building momentum while still not accruing days on market or showing price drop history.
Go Live on all Platforms: Once your Concierge project is finished, bring your home to the MLS and 3rd party websites with the benefits of a refined pricing and positioning strategy – ensuring the best possible sale outcome.
GET A FREE EVALUATION OF YOUR PROPERTY
Susan Plummer is one of Aspen’s top-producing sales professionals and she is prepared to guide you in the complex process of selling. Susan will be happy to help you evaluate your options.
The decision to sell your own home is an important one. You need honest, accurate information so that you can make well-informed decisions throughout the process. Christie’s International Aspen Snowmass is a full service brokerage that offers a full suite of amenities to Sellers. Susan and her team of experts will sell your home quickly and for the highest price possible.
SELLERS: MISTAKES TO AVOID
NOT DOING YOUR HOMEWORK: Let Susan do the analysis of recently traded homes in your neighborhood, dive deep into the numbers, provide a market report , and use her background as a tech professional to crunch the numbers.
PRICING TOO HIGH: its critical not to price your house too high which can lead to long days on market, broker/buyer fatique, endless showings, and much frustration.
NOT OFFERING TO PAY THE BUYER’s BROKER FEE: Sellers have traditionally paid the entire brokerage fee for both brokers (ie, listing broker, selling broker). This fee has been bundled into the lisitng price. Even with the new Dept of Justice mandate in 2024, many brokers simply will not show homes unless the sellers are offering to pay the buyers broker.
BEING EMOTIONALLY ATTACHED. When i was selling, i thought my house was the best in Aspen, but it lacked certain amenities. Once i stepped back and looked at the facts, we then made adjustments
NOT BEING FLEXIBLE: if you want to sell, then its best for your house must be available for showings at short notice. Buyers in this market are often only in town for a very short window. It’s essential to to have accessibliity to make a deal.
BAD TIMING : one example of bad timing is lisitng your house too far in advance of finding a replacement home. If you’re not a cash buyer, you would end up with two mortgages and the additional expense of a bridge loan.
Make your house extraordinary.
ESSENTIAL UPDATES….
1. Clean the house thoroughly - squeaky clean. Keep it that way while selling. Shine the appliances, vacuum or shampoo the carpet, polish the floors. Get dust and insects out of light fixtures (!!) Clean the windows outside and inside. THIS NEEDS TO HAPPEN SOONER THAN LATER.
2. Remove clutter from your home. Keep your kitchen spotless and remove unnecessary items from the countertops. Move clothes out of your closets so they do not appear full -- busting at the seams. Remove extra furniture and pictures from the room. Remove personal items that are conspicuous. You want to show off the house not yourself. These tips will visually expand the rooms in your home.
3. Get rid of any junk. If it has value, take it to a recycle establishment, have a yard sale or donate it.
4. Get rid of offensive odors. Use an air freshener if the house does not smell right. Eliminate the smell of dogs, cats, kids, spicy food, etc. Odors are hard to explain away and are always noticed. If necessary, bake cookies or an apple pie - - a good smell for the open house!
5. A clean front yard makes the first impression. Trim the shrubs, weed the flower beds, mow the lawn, rake the leaves, and sweep the walkways. Make it look sharp. Plant some flowers in flower beds or pots that are in season to liven up appearances. Straighten gutters, planters, mailbox, or things that sag or tilt.
6. Fix or repair items that are not in perfect working order. Sometimes a five-dollar repair job will leave questions in a buyer's mind. Some quick fixes could include:
7. Tighten and repair loose knobs, sticky doors and windows. Repair light switches that do not work. Fix cabinet doors that do not work right. Oil hinges. Repair minor flaws. Repair caulking and grout in bathroom. Fix leaky faucets. Paint the shutters. Paint or touch up the trim.
8. If repainting, a fresh coat of paint that is neutral enhances the decorating detail to a home. Paint smells clean. Add a vase with flowers, candles, fresh matching towels.
9. When your house is shown, leave. Take a walk - leave the clients with the agent. Don't interfere with the agent and possibly hurt the selling opportunity.
10. Turn on the lights and open the curtains and let in the natural light. Show all rooms bright. Increase the wattage if necessary. On overcast days take special care to show it bright. Keep the room temperature comfortable. Consider mirrors to make a dark room look larger as well as reflect outdoor light.
HOW TO SELL IT FAST:
Curb Appeal Matters
One of the first things potential buyers notice is the exterior of your home. The curb appeal sets the tone for the entire property, creating that crucial first impression. Here are signs that your house boasts the curb appeal that will make it sell fast:
Well-Maintained Landscaping
A manicured lawn, trimmed bushes, and colorful flowers can significantly enhance the attractiveness of your home. Prospective property buyers are more likely to be drawn to a property that looks well-cared-for from the outside.
Clean and Inviting Entrance
The entrance is the gateway to your home. A freshly painted front door, a clean porch, and a welcoming atmosphere can create a positive experience for potential buyers. Consider adding a new welcome mat or potted plants to make the entrance more inviting.
Exterior Repairs Completed
Any visible exterior damage or needed repairs should be addressed before listing your house. Peeling paint, damaged siding, or a leaky roof can be red flags for property buyers. Ensuring these issues are resolved signals that your property is in good condition.
Well-Illuminated Exterior
Adequate outdoor lighting not only enhances the visual appeal of your property but also provides a sense of security. Make sure all exterior lights are working, and consider adding lighting to key areas, such as the pathway and entryway.
Interior Appeal: Clean, Decluttered, and Well-Maintained
Once potential buyers step inside your home, the interior plays a crucial role in their decision-making process. Here are good signs your house will sell fast:
Immaculate Cleanliness
A clean home creates a positive impression. Ensure that every room is thoroughly cleaned, including carpets, windows, and appliances. Consider professional cleaning services to achieve a spotless look.
Neutral and Appealing Decor
While personal touches make a house feel like a home, too much personalization can be a turn-off for potential buyers. Neutral color schemes and tasteful decor allow property buyers to envision themselves in the space.
Properly Functioning Systems
Buyers appreciate homes where everything is in working order. Ensure that plumbing, electrical systems, HVAC, and appliances are all functioning correctly. A pre-listing inspection can help identify and address any potential issues.
Ample Storage Space
Highlighting the ample storage options in your home can be a compelling selling feature. Take the opportunity to exhibit the well-organized closets, cabinets, and storage areas. Decluttering unnecessary items can further enhance the sense of spaciousness, making it more appealing to potential buyers.
Pricing Strategy: Competitive and Realistic
Setting the right price for your home is crucial in attracting potential buyers and ensuring a fast sale. Signs that your pricing strategy is on point include:
Accurate Comparative Market Analysis (CMA)
Ever heard of a Comparative Market Analysis (CMA)? It's a handy tool that helps figure out the fair market value of your home. By diving into recent sales data of similar properties nearby, a CMA gives a good look at what's going on in the market and how things are priced. Making sure the CMA is spot on is key - it ensures your home is priced right, upping the odds for a smooth and successful sale.
Quick Interest and Showings
If your house is getting lots of inquiries and showings right after listing, it shows your pricing is attracting buyers. Your property is actually standing out, grabbing people's interest. On the flip side, if there's not much action or interest, it might be time to tweak the price or marketing to make your property more visible and appealing.
Flexible Negotiation Room
A well-priced home not only provides room for negotiation but also ensures that you don't compromise your bottom line. When you start receiving offers that are near your asking price or even better, above it, this is a strong indicator that your pricing strategy is working effectively. This feedback can help you gauge the market interest and adjust your approach accordingly.
Market Trends and Timing
Staying informed about current market trends and timing your sale strategically can significantly impact how quickly your house sells. Indicators that you are leveraging market trends to your advantage and signs your house will sell fast include:
Understanding Seasonal Trends
Real estate markets go up and down for all sorts of reasons like the economy, interest rates, and how many homes are available locally. If you look into the seasonal trends in your area, you can pick the perfect time to list your property when demand is high. Doing this boosts your chances of selling fast at a good price.
Appropriate Marketing Channels
Using the right marketing channels that fit your target audience is key to successful property sales. By smartly blending online listings, active social media platforms, and traditional marketing tactics, you can showcase your property to more people. This wider exposure not only boosts visibility but also increases the chances of making a quick and successful sale.
Knowledge of Local Market Conditions
Every real estate market has its unique vibe, so it's key to stay in the know about what's happening locally. For example, if you are thinking of selling IN ASPEN/SNOWMASS you need to be in tune with realistic and current market trends and pricing. This allows you to set a realistic price for your property and make informed decisions about when to list it.
Ensuring a Swift Sale - Signs Your House Will Sell Fast
In conclusion, signs your house will sell fast are evident from the moment potential buyers lay eyes on it to your understanding of current market trends.
Selling a home is a dynamic process, and being proactive in addressing these signs can make a significant difference in how quickly your house sells and the overall success of the transaction. By paying attention to these key indicators, you can increase your chances of a swift and successful home sale, ensuring a smooth transition to the next chapter of your life.